Current Event Tie-Ins

current eventNow is the time to promote your book if you can establish a tie-in to the
entertainment industry.

During the first sixty days of any year,
the following awards are announced:

Golden Globes
Screen Actors Guild
Oscars

Your email pitch is more likely to be opened right now if you have an entertainment hook in your subject line. It is more likely to be read if it has no attachments, is brief, and is relevant to the publication’s audience.

You may find that online articles will help you compose your pitch.

If your media pitches are not creating responses,
consider hiring a publicist to help you.

-Stephanie Barko, Literary Publicist

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